Certificate in Marketing and Sales
Basic Information
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Sector
Retail
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Course Duration
6 months
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Course Level
Certificate
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Required Age
Any
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Language
English | Hindi | Bengali
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Minimum Education
10th Pass
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Course Code
AICESD/RE/C201
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Training
Offline
About Course
The Certificate in Marketing and Sales is a 6-month program under the Retail sector designed to equip learners with foundational knowledge and practical skills in marketing strategies, sales techniques, customer engagement, and retail operations, preparing them for dynamic roles in the retail and consumer-driven industries.
Learning Outcome
After completing the course, learners will be able to:
- Understand fundamental marketing concepts and principles.
- Apply basic sales techniques effectively.
- Identify consumer behavior patterns.
- Develop promotional strategies for products/services.
- Conduct basic market research.
- Communicate effectively with customers.
- Manage retail sales operations.
- Build and maintain customer relationships.
- Handle customer objections and close sales.
- Demonstrate product knowledge confidently.
- Use digital marketing tools at a basic level.
- Monitor and analyze sales performance.
- Work effectively in a retail team environment.
- Maintain records and reports of sales activities.
- Follow ethical and professional standards in marketing and sales.
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