Diploma in Marketing and Sales
Basic Information
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Sector
Retail
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Course Duration
12 months
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Course Level
Diploma
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Required Age
Any
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Language
English | Hindi | Bengali
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Minimum Education
10th Pass
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Course Code
AICESD/RE/C202
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Training
Offline
About Course
The Diploma in Marketing and Sales is a 12-month course tailored for the retail sector. It equips learners with practical knowledge and essential skills in sales strategies, customer engagement, brand promotion, and retail operations, preparing them for dynamic roles in marketing and sales environments.
Learning Outcome
After completion of the course, learners will be able to:
- Understand the fundamentals of marketing and sales.
- Apply effective sales techniques in real-world scenarios.
- Analyze market trends and consumer behavior.
- Develop and implement marketing strategies.
- Manage retail operations efficiently.
- Enhance customer relationship management.
- Utilize digital marketing tools and platforms.
- Conduct competitor and SWOT analysis.
- Create brand awareness campaigns.
- Improve communication and negotiation skills.
- Handle sales data and generate reports.
- Execute pricing and promotional strategies.
- Work effectively as part of a sales team.
- Identify potential markets and sales opportunities.
- Demonstrate professionalism and ethics in marketing and sales.
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